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VCO Academy/Thriving in Times of Crisis
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  • £49

Thriving in Times of Crisis

  • Course
  • 29 Lessons

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Contents

About the Author

The Author

Part 1: Overview

Introduction
Times of Crisis
Structure: Focus on the 5Cs
Initial review: to aid the thinking

Part 2: Clients / Customers

What happens with customers during times of crisis?
Pitfalls when customers are in crisis
What clients appreciate when in crisis
The do's and don'ts of online pitching
Reshaping the pitch as a dialogue
Adapting your value-proposition to the online economy
5 Perennial Sources of Business

Part 3: Costs & Cash

Facing tough realities: the role of self-worth
Costs to review
Tips for a cash-positive business
A short course in how to avoid discounting during the crisis
When is it wise to borrow?

Part 4: Connecting with people

Why connect?
A word about "sophisticated procrastination"
Where can I connect?
Rehearsing your introduction
Developing a Conversation
Keeping in touch

Part 5: A vision of life beyond the crisis

Cleaning your lenses
The Near Horizon
Beyond the Crisis
Your Professional Identity
A vision for you
Self-worth in the times of crisis